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Appeal to the green consumer

According to GfK's Green Gauge report, 45% of consumers take environmental protection into account when making a purchase, and that number continues to rise. With this in mind, it's important that your consumers know how your product affects the environment. GfK Etilize enables retailers, distributors, and brands to display eco-conscious product attributes to start the discussion on sustainability and to give eco-conscious consumers the data needed to make a purchase.

Some product certifications in our library

Energy Star

A distinction that recognizes products that deliver cutting edge energy efficiency along with the latest in technological innovation.
 

TCO Certified

TCO certified is the world-leading sustainability certification for IT products.
 

ANSI

ANSI provides a framework for fair standards development and quality conformity assessment systems.
 

BIFMA

An industry wide registry of furniture products that conform to BIFMA safety and durability standards.
 

GREENGUARD

Products proven to meet some of the world's most rigorous third-party chemical emissions standards, helping to reduce indoor air pollution and the risk of chemical exposure.
 

GREENGUARD Gold

This standard includes health-based criteria for additional chemicals and also requires lower total VOC emissions levels to help ensure products are acceptable for use in environments like schools and healthcare facilities.
 

EU Ecolabel

Established in 1992, the EU Ecolabel certifies products with a guaranteed, independently-verified low environmental impact.
 

WaterSense Label

WaterSense-labeled products and services are certified to use at least 20% less water, save energy, and perform as well as or better than regular models.
 

RoHS Compliance

The Restriction of Hazardous Substances directive strictly limits the use of six hazardous substances in electrical and electronics equipment.
 

WEEE Compliance

WEEE compliance aims to encourage the design of electronic products with environmentally-safe recycling and recovery practices.
 

Other sustainability attributes

Aside from external certifications, Etilize can also help convey your product's sustainability via product attributes.

GfK Etilize | Sustainable product attributes

Reusability

  • Recycled

  • Recycled Content

  • Post-Consumer Waste Percentage

  • Environmentally Friendly

  • Environmental Certification

  • Repairability Index

GfK Etilize | Sustainable product attributes

Energy Efficiency

  • Energy Efficiency Class

  • Energy Efficiency Class in Heating and Cooling

  • Energy Efficiency Ratio

  • Seasonal Space Heating Efficiency

  • Compatible Bulb/Installed Bulb Energy Efficiency Class

  • LED Module Energy Efficiency Class

  • Supported Lamp Energy Efficiency Class

  • Energy Efficiency Index

  • AGA Energy Efficiency Rating

  • Energy Rating

GfK Etilize | Sustainable product attributes

Water Consumption

  • WELS Water Consumption

  • WELS Rating

Eager to showcase your sustainable edge?

Get started today with GfK Etilize


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