As a leading provider of advanced electronics, we have very unique needs in product content and ecommerce across the global markets where we participate. GfK has proven to be a valuable long-term partner of ours by continuing to understand our needs and the changing landscape, and by delivering solutions that support our initiatives and growth.

Andrea Caletti
Head of Global Web Operations

We work with thousands of suppliers, and getting their product content online with the highest possible quality and speed is a massive challenge, yet crucial to us and our resellers. GfK Etilize is very responsive to our needs and those of our clients, and they continue to over-deliver with high quality, optimized data and services to help us provide the best online experience possible. They have great expertise in our markets, and have been a tremendous, long-time partner.

Ingram Micro Global Team

GfK is flexible, knows our business and has strong processes for content quality and harmonization. Partnering with GfK is a more scalable solution for us than developing content in-house and helps us expand our assortment for our dealers and get to market with new product content faster than our competitors.

Paul Gatens
Vice President Ecommerce and Marketing Services

We choose to work with GfK Etilize because of their best-in-class content capabilities. They deliver speed to market on new products, detailed attributes to optimize search and rich content elements that help us provide our customers with the best shopping experience possible. Their high level of service and commitment to our business have made us long-time clients.

Merle McIntosh
SVP Merchandising and Product Management

With over 300,000 products in our assortment, we need to improve the quality of our data and ensure we have speed to market with new products from the brands we carry. The product catalog, robust data offerings and service we receive from GfK Etilize is unparalleled.

Janet Tan-Cherneyy - eCommerce Product Manager
Janet Tan-Cherneyy - eCommerce Product Manager